Last Updated on May 29, 2026 by Kieran Beckles
Are you tired of paying for fresh dog food meals, or do you want to upgrade from traditional kibble to something a little healthier, but are unsure whether to choose Badlands Ranch or UnKibble?
UnKibble vs Badlands Ranch Quick Verdict |
Both Badlands Ranch and UnKibble are high-quality air-dried dog foods, but if I had to choose one, I’d personally go with UnKibble. My dogs were more excited to eat it, their meals were pre-portioned, and it offers better overall value for money. While Badlands Ranch has some impressive ingredients and a strong focus on superfoods, UnKibble's ingredient quality, protein content, and picky-eater appeal gave it the edge in my household. If you're looking for the best balance of nutrition, convenience, and value, UnKibble is my top pick. You can use "LIFEK50" at the checkout to save 50% off your first order. |
There’s no shortage of dog food delivery companies vying for your attention, with many varieties of human-grade dog food available to pet owners in the USA. However, it can be confusing and overwhelming trying to decipher which dog food brands offer the best food and service.
I’ve been searching for the best dry dog food for my Alaskan Klee Kai dogs over the past couple of years, due to the rising costs of feeding fresh-frozen meals and raw dog food to my mini huskies.
UnKibble is the best-priced dog subscription of the 30+ brands that I’ve reviewed. They provide a custom scooper to take the guesswork out of mealtime. Copper and Skye enjoyed eating their fresh dry food.
Badlands Ranch has a superfood element to their dog food, and they offer air-dried and freeze-dried food. You’ve got a great choice. My dogs liked the texture of Badlands Ranch, but it was more expensive and less personalized.
In this article, we’ll take a look at Badlands Ranch and UnKibble and give our recommendation based on how my Alaskan Klee Kai liked their food.
UPDATED: May 2026
We updated this comparison article in May 2026 to reflect the latest pricing updates after we retested Badlands Ranch and UnKibble. We also added a table comparing The Farmer's Dog and UnKibble. As always, this article follows our dog food testing process to ensure accurate, honest, and experience-based recommendations.
Badlands Ranch Vs UnKibble Comparison Table
| Brand | UnKibble | Badland's Ranch |
|---|---|---|
| Subscription | Yes | Yes |
| Available in stores | No | No |
| Meal customization | Personalized | Personalized |
| Pre-portioned | Custom scooper | No custom scooper |
| Recipes | 3 recipes | Air dried + freeze dried |
| AAFCO compliant | Yes | Yes |
| My monthly cost | $164.40 | $287.55 |
| Cold storage required | Shelf stable | Cupbord safe |
| Picky Eater approved | Enjoyed | Liked |
| Best For | Picky eater | Variety |
Badlands Ranch Vs UnKibble: Our recommendation

Let’s get right down to business by revealing our recommendation if you’re stuck between Badlands Ranch and UnKibble.
Having ordered from both of these dog food companies and tested their dry food on my picky eaters, I’d suggest trying UnKibble.
I believe UnKibble offers a more customized service than Badlands Ranch, representing better value for money.

Your dog will receive a custom scooper based on the answers you provided in your sign-up questionnaire to meet their weight goals.
UnKibble offers three different recipes, which is a good variety if you’ve got picky eaters like my Alaskan Klee Kai dogs. However, Badlands Ranch offers a much wider range than UnKibble, with multiple air-dried and freeze-dried recipes.
While Copper and Skye enjoyed Badlands Ranch, and I was impressed by the texture and flavors, it was pricey. UnKibble was significantly cheaper.

I paid $164.40 for a month’s supply of UnKibble, while Badlands Ranch cost me $287.55. So that’s a difference of $68.38 a month or $1477.80 a year.
So, my recommendation would be UnKibble if you’re looking to make the switch to one of these dry dog food companies.
Who Is UnKibble?

UnKibble is the brainchild of Spot and Tango, who are an experienced dog food delivery company operating in the USA since 2015.
Attempting to cater to dog owners who don’t want the hassle of feeding fresh frozen meals but still want to enjoy the benefits, they created UnKibble.

I like that UnKibble uses limited-ingredient recipes and clearly displays on the front of each bag what ingredients your dog is eating in every portion of their food.
UnKibble provides a custom scooper for each pet when you sign up for their meal plan, allowing dog owners to practice portion control and help their dogs stay in shape.

Copper and Skye were fans of the beef and chicken recipes, so if you’ve got a fussy pup like me, I’d recommend starting with one of these.
I was happy with UnKibble’s service and felt it represented fair value for money. It’s one of the cheaper dog food subscriptions on offer if you’re looking to sign up for custom meals.
| UnKibble Pros | UnKibble Cons |
|---|---|
| Tailored plans | Only 4 recipes |
| 4 recipes | Costs more than kibble |
| Custom scooper | Can't combine with fresh easily |
| Best price of all brands reviewed | Klee Kai didn't like fish recipe |
| Transparent Labelling | |
| Klee Kai approved |
Do you want to learn more?
Read our dedicated UnKibble review.
Who Is Badlands Ranch?

Badlands Ranch is a relatively new player in the dog food delivery market. The company was founded by actress and animal activist Katherine Heigl.
They differ from UnKibble in the sense that they offer air-dried dog food. They slowly air dry their recipes to lock in nutritional goodness and flavor for dogs.

The dog food company only uses human-grade ingredients in their recipes alongside a superfood blend.
Badlands Ranch offers five air-dried recipes, three freeze-dried recipes, and superfood bites. Badlands Ranch have significantly improved their range since my first review.

I was impressed to see that Badlands Ranch contains 87% meat, which is a high meat content compared to most brands. Copper and Skye liked the treat-like texture.
My biggest issue was the price. I paid $287.55 for a month’s supply. If I signed up for a subscription plan, it would reduce the price to just over $250. That’s more than UnKibble and Sundays (who I’ve previously reviewed).
Still want to learn more about Badlands Ranch?
We updated our review with their latest offerings.
Badlands Ranch Vs UnKibble Price Comparison
| Brand | UnKibble | Badlands Ranch |
|---|---|---|
| Daily price per dog | $2.74 | $4.79 |
| Monthly price | $164.40 | $287.55 |
| Annual cost | $1972.80 | $3450.60 |
Wrapping Up

So there we have it! We’ve reached the end of our Badlands Ranch Vs UnKibble comparison article.
If you’re looking to ditch traditional kibble in favor of a fresher approach, I’d recommend UnKibble.
They provide the more rounded dog food subscription service of these two dog food brands.



